
Trust ML Not Puff Facts

Trust ML Not Puff Facts 1

Trust ML Not Puff Facts 2
As misinformation clouds the vaping conversation, AIRSCREAM pushes for clarity, accuracy, and adult consumer empowerment through evidence-backed education
CAPE TOWN, SOUTH AFRICA, November 7, 2025 /EINPresswire.com/ -- Recent studies underscore that puff counts are an unreliable measure of vaping consumption, as they can vary significantly depending on individual inhalation patterns, device settings, and usage habits (Aubin et al., 2025; Smith & Lee, 2024). Conversely, millilitres (ml) offer a precise, standardised metric for measuring e-liquid volume, enabling consumers to gauge their intake more accurately and